Hoa Bui

Senior Technical Product Manager · AI creative tools · Los Angeles

AI and creative tools that put more in people’s hands.

19 years of pipelines and tools at Lucasfilm, Pixar and Riot Games.

At Riot Games

<1 hr
to block out a League map (was weeks)
−50%
cost per asset, at 2× capacity
2 → 12
engineers: the tools team I scaled
50+
artists & engineers I led

Building

Three things I’m building with my own hands.

Each one is a bet on how people will make things with AI.

runs end to end · hardening

Intent-to-video pipeline

Turns creative intent into images, then video, on ComfyUI and LTX, with character orthos, render profiles and a continuity ledger for shot-to-shot consistency.

Why: Removing the friction between a creative’s intent and what they make. Building it end to end shows where generative video still breaks.

ComfyUILTXcontinuity ledger
Read the project →

Work

Three calls I made at Riot, what each one traded away, and what it changed.

“You didn’t just make us faster, you changed everything.”

Principal game designer, Riot

Open to Senior Product Manager and Senior Technical Product Manager roles in AI creative tools. Los Angeles.

hoaqbui@gmail.com